Learn from these speakers at the convention.
KEYNOTE: KEN SCHMIDT
Former Director of Communications for Harley-Davidson
As the former Director of Communications for Harley-Davidson Motor Company, Ken Schmidt played an active role in one of the most celebrated turnarounds in corporate history – and got paid to ride motorcycles. Ken will show you how to harness human behavior in order to impact consumers’ buying patterns. Ken will then conduct a session pinpointing actionable items to guide you and your company. Attendees will begin to craft their unique “Noise” to intentionally establish dominance in their local marketplace.
“Ken’s thought process and messaging is so relevant to retailers of all sizes and markets that I can’t think
of anyone that this would not be beneficial for. I got so much out of my short time listening to Ken, that I
can only image that a full morning at the convention is going to be extremely enlightening for me, my
company and all PRO attendees.”
ADDITIONAL SPEAKERS
More information to come!
